Inter-coder agreement
Inter-coder agreement shows how close two independent readings of the same material are. It is measured with the same distance as the gaps: the average must stay below 15, and below 30 on any single material. If not, nothing is reported from that material, and the threshold does not change.
How it enters the measurement
Platform material · not part of the published instrument
It is checked on the double-coded sample: 20% of the materials, at least 20.
An example
Platform material · not part of the published instrument
Two coders read the same post; if their profiles are at a distance of 8, the agreement is good; at 35, the material is not reported.
Related terms
Platform material · not part of the published instrument
The method and the author
Platform material · not part of the published instrument
All the reference pages describe the same method: how ACM Framework measures a brand's coherence. The terms are explained in the glossary. The instrument is openly published, with DOI 10.5281/zenodo.22926708, by Dumitru Talmazan.